Product review for Inbound Content: A Step-by-Step Guide To Doing Content Marketing the Inbound Way
HubSpot Academy Inbound Marketing Certification Course
Content Marketing: Attract and Engage With Effective Content
How to Stand Out From the Crowd in 2018 | 4 Secret Social Media Marketing Tips
Content Marketing Web Traffic Review – Where Does Miles Beckler’s Traffic (And Leads) Come From?
Create A Content Marketing Plan | Guide To Local and Organic SEO in Auckland | Part 10
6 BEST Digital Marketing Tools to Grow Your Business Online
Content Marketing in Merchant Services
Building Your Business with Online Content Marketing
How to Sell More With Content Marketing – Day 18
How to write content? FAQ & RPM
Develop and implement an effective content strategy tailored to your business’s needs
Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king. It’s how we engage, how we inform, and how we pass the time; content is everywhere, and if you’re not leveraging its power to promote your business, you’ve already been left behind. Having a website and social media is not enough; if you truly want to take advantage of unprecedented levels of connectedness, you have to create content that draws customers in. It’s not about blindly expanding reach, it’s about reaching out to the right audience. Today’s marketplace is no longer about chasing the sale—with the right approach to content, your customers will come to you.
Your content must be valuable, relevant, and consistent—but how should it be implemented at the actual content-creation level? This book shows you how to develop a unified strategy, create compelling content tailored to your needs, and utilize that content to its greatest advantage in order to build your brand.Discover the power of storytelling and generate effective content ideasPlan a long-term content strategy and a content creation frameworkCreate great content, promote it, measure it, and analyze its performanceExtend your content’s value, become a more effective writer, and develop a growth mentality
Effective content is worth its weight in marketing gold. It stands out from the noise, and to the customer, looks like an oasis in a desert of clickbait and paid reviews. Inbound Content shows you how to plan, build, and implement your content strategy for unprecedented engagement and sales.
- Hardcover: 256 pages
- Publisher: Wiley; 1 edition (April 24, 2018)
- Language: English
- ISBN-10: 1119488958
- ISBN-13: 978-1119488958
- Product Dimensions: 5.8 x 1.2 x 8.7 inches
- Shipping Weight: 13.6 ounces